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Effective Offline Marketing Strategies

30 Effective Offline Marketing Strategies for Local Businesses

  • Nearly every business owner realizes the importance of an online presence. Local SEO is an important way to get your business in front of customers, but we don’t want to forget about offline marketing strategies. Although this offline marketing has seemed to go by the wayside, it still has its place when you need to drum up new business or simply spark new interest with old business contacts. If you’re looking for offline marketing strategies, these 30 ideas can be effective for…
    Optimize YouTube videos for Local SEO

    How to Optimize YouTube Videos for Local SEO

  • Did you know that YouTube is the second-largest search engine behind Google? But only 5% of small businesses use YouTube videos for marketing. That means it’s very likely your competitors are not using YouTube either, which is good news for you! But if you want to start leveraging video in your marketing strategy, you must know how to optimize your YouTube videos for local SEO. When people think about “local SEO”, optimizing their website comes to mind first. And it…