Certainly having an optimized online presence can improve your cleaning company marketing. However, one thing that many cleaning companies don't seem to realize is that a poor online presence can hurt your cleaning business in several ways. A poor online presence can repel potential customers just as quickly as an optimized online presence can attract them. In this post, you'll learn 8 ways a poor online presence can hurt your cleaning company marketing. (more…)
An essential part of a cleaning business marketing plan is going to be the content you create and running a paid advertising strategy. In order to make this content and paid ad targeting successful, you'll need to do proper keyword research. When you properly do keyword research it will help make your content relevant, increase traffic through SEO, and will make sure you target your Google Ads at the right people. In this post, you'll learn how to do keyword…
As the popularity of Airbnb grows, more and more people are deciding to become Airbnb hosts to generate some extra income. At the same time, one of the drawbacks to becoming an Airbnb host is having to clean after each guest's stay. This is where your cleaning business can come to the rescue. In this post, you'll learn 5 ways to get more Airbnb hosts as cleaning clients. (more…)
If you are running Facebook ads for your cleaning business there are some important metrics you should pay attention to. When you know what certain key metrics mean, it can help you know if your ads are working or what you can do to improve them. In this post you'll learn 7 metrics you must track to know if your cleaning company Facebook ads are working. (more…)
When it comes to building a successful commercial cleaning website there are a few key aspects you want to include. You need your site to make your company look professional, portray credibility, and attract new visitors. If your commercial cleaning website has the pages we cover in this post, you can accomplish each one of those. In this post, you'll learn 11 types of pages you need to have on your commercial cleaning website to maximize your results. (more…)