Your cleaning business's reputation online and offline can make or break your business. Unfortunately, your online reputation is much more easily accessible to potential customers, so you need to make sure you maintain it. In this post, you'll learn a simple reputation management strategy for cleaning businesses to help maintain your positive image in the marketplace. (more…)
In case you haven't noticed, the way we make buying decisions has changed. We are relying more and more on what others say about the products and services we're interested in buying. In fact, about 90% of consumers claim that reading a positive review influenced their decision to buy. So if you own a local business, you need to make a concentrated effort to get more testimonials for your website and more reviews posted to the online review sites. If you…
Did you know that 57% of a buying decision is made before the customer ever picks up the phone to talk you? That’s because your prospects are going online to research the companies they want to do business with. So it’s imperative that you have not just a website, but an online presence. Think of your website as the hub of your online presence; with your social media pages, your YouTube channel, review sites, online advertising and online press releases,…
[sociable/] One of our virtual assistants forwarded an email she received from her dog's vet clinic. In the email, they were asking their clients for testimonials in the form of Google Reviews. In the email they take the time to educate their clients on how to do the review, explaining that the process is different depending on what tool you're using - regular computer vs mobile device. Since so many people are accessing the web from mobile devices these days,…
