The Psychology Of Lead Conversions If you want to convert more leads you need to more than just examining analytics and conversion funnels. Buyers are complicated individuals who use complicated psychology – whether they know it or not – to make decisions about what they do, or don’t, buy. Below, we examine the psychological process that buyers go through and provide buyer-friendly psychological strategies and tips to improve your lead conversions. Knowing Your Audience: What Kind of Buyers Are Out There? It…
Everyone knows that great marketing campaigns include social media amplification. What many people don’t realize is that email marketing is equally important, but often times overlooked or done wrong. If you aren’t using email marketing, you are missing out on some serious lead conversion opportunities. So what makes a good marketing email and why are they so important for converting leads? Here are a few key things you can do to get the most out of your email marketing campaign. Three Ways to…
There are many ways a business can go about generating leads. However, there are also some lead generation mistakes that can slow your progress or your ability to gain leads. The main thing to remember when working on your lead generation strategy is that you are trying to gain qualified leads that will eventually turn into customers. The biggest waste of your time is to try to cultivate leads you’ve generated that are never going to go anywhere. So your first job…
