Have you ever wondered what makes a customer buy from one cleaning company over another? There are several reasons and they might not be what you think. Your cleaning business marketing strategy has more of an impact on getting leads and new customers than you might realize. In this post, you'll learn what customers want from a cleaning company and how to market it effectively to them. (more…)
Nearly every business owner realizes the importance of an online presence. Local SEO is an important way to get your business in front of customers, but we don’t want to forget about offline marketing strategies. Although this offline marketing has seemed to go by the wayside, it still has its place when you need to drum up new business or simply spark new interest with old business contacts. If you’re looking for offline marketing strategies, these 30 ideas can be effective for…
Marketing is hard, isn’t it? And it's not getting any easier as fast as things change. What worked just a few short years ago may not work today. If you're tired of struggling with marketing and spending money on hit-or-miss tactics that just don't seem to work, then you'll want to watch this video to find out what's missing in your marketing. Most people don't think of marketing as a system, but I'd like to suggest that it's the most important…
No matter what kind of business you own, you must become good at marketing -- because without customers you have no business. But many business owners make the mistake of trying a whole bunch of marketing tactics, believing that this is a good marketing strategy. Believe me when I say... it's not. Many business owners tend to use many marketing tactics without having a marketing strategy. It's kind of like tossing your money at whatever seems to be a good…
I love the way this local greenhouse has differentiated itself from the competition in a way that gets their customers talking. In fact this strategy has their customers anxiously awaiting their weekly email from the greenhouse! Wouldn't you love it if your customers anxiously awaited YOUR emails? What do you do to differentiate YOUR business from the competition? Please post your comments below.
